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Bi-Rite Produce

We’re known for our stunning local, organic, and farm-direct produce selection, and the way it represents the seasonal bounty of Northern California. Each item is hand-selected by Simon, Matt, and Ben, our Produce Buyers, who ensure that what we offer is fresh and ready to eat. We pride ourselves on being like a farmers’ market every day, bringing fruits and vegetables from California’s best farmers together under one roof for your convenience. We choose for flavor–not for looks–and we sample from each box of fruit that comes in to make sure it tastes great. We will happily provide a sample any of our produce to our guests!

Produce crew pinstripe break!

We are proud to have ongoing, personal relationships with small  farms that produce in a sustainable way.

Some of the Farms with which we work:

Balakian Farm, Reedley, CA

Bi-Rite Farms, Sonoma, CA

Bloomfield Organics, Petaluma, CA

Blossom Bluff Orchards, Reedley, CA

Blue House Farm, Pescadero, CA

Blue Moon: Aptos, CA

Capay Organic, Capay, CA

Catalan Farm, Hollister, CA

Cloverleaf Farm, Davis, CA

County Line Harvest, Petaluma, CA

Devoto Gardens, Sebastopol, CA

Dirty Girl Produce, Santa Cruz, CA

Dry Creek Peaches, Healdsburg, CA

Fifth Crow Farm, Pescadero, CA

Free Spirit Farm, Winters, CA

Freewheelin’ Farm, Santa Cruz, CA

Frog Hollow Farm, Brentwood, CA

Full Belly Farm,Guinda, CA

Gabriel Farm, Sebastopol, CA

Happy Boy Farms, Freemom, CA

Hidden Star Orchards, Linden, CA

Knoll Farm, Brentwood, CA

Lagier Ranches, Escalon, CA

The Little Organic Farm, Petaluma, CA

Live Earth Farm, Watsonville, CA

Marin Roots Farm, Marin County, CA

Mariquita Farm, Watsonville, CA

Nana Mae Organics, Sebastopol, CA

Oak Hill Farm, Sonoma, CA

Oz Farm, Point Arena, CA

The Peach Farm, Winters, CA

Sunnyside Organics, Richmond, CA

Swanton Berry Farm, Davenport, CA

Tomatero Organic Farm, Watsonville, CA

Two Dog Farm,Davenport, CA

meet your farmer print








We regularly host our farmer friends at both our 18th Street and Divisadero Street locations. Farmers will typically come to visit the market and will spend time talking and sampling produce with our staff and guests, teaching us about their fruit and vegetables and methods of sustainable farming.

Check our Twitter feed and Facebook pages for regular updates on when we’re hosting our next Meet Your Farmer event!

Bi-Rite PUBLIC Label

We partner with many of these farmers on our PUBLIC Label line, using their produce and our recipes to extend the flavors of the harvest season and add value to their operation.

Bi-Rite Family Farms

You’ll also find fruits and veggies from our own farm plots in Sonoma and family orchards in Placerville for sale in our produce section!

Read an interview with Simon, our head produce buyer and farmer, about how he sees Bi-Rite’s role in the sustainable agriculture movement.

Recent Blog Posts About Bi-Rite Produce

Jessie Rogers

Festive Finishing Touches for Thanksgiving

When Thanksgiving Turkey and Menu plans are wrapped up, it’s time to focus on the little flourishes that make the day even more special. Deck your table with gorgeous flowers, treat guests to an elegant cheese platter, and end your meal with a sweet treat from Bi-Rite Creamery. And if you’re a guest, show your host your gratitude with … Continue Reading

Christine Mathias

Turkey Tips & our Fave Holiday Recipes

The Centerpiece of your Thanksgiving Table It’s just a week Thanksgiving! We are proud to offer the tastiest, freshest Thanksgiving Turkeys, including Heritage and Broad-Breasted Turkeys from BN Ranch, and more. All our Turkeys are NOW AVAILABLE for Online Pre-Order from our Instacart Holiday Market for easy pick-up at either Bi-Rite Market location. Order yours today!   If you’re new to Instacart, you can save … Continue Reading

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