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What is PUBLIC Label?

Born from our Gleaning Project, Bi-Rite PUBLIC Label redefines what a store line can be by sharing WHERE your food is from, WHO produced it and HOW it was made –letting you taste before you buy, so you know it’s GOOD!

Find out what it means to turn the “private” in “private label” upside down.

Our PUBLIC Label Line

From crisp, spicy pickles to roasted tomato sauce to hand-made preserves, here are our offerings (subject to seasonal availability):


Extra Virgin Olive Oil




Rooftop Honey Lemon Marmalade & Backyard Meyer Lemon Preserve

Spiced Bartlett Pear Butter

Vanilla Bourbon Pumpkin Butter

White Pluot Jam

Rustic Peach Conserve

Albion Strawberry Jam

Summer Berry Jam

Royal Blenheim Vanilla Bean Apricot Preserves


Rustic San Marzano Tomato Sauce


Green Garlic Pesto

Pickled Green Garlic

Pickled Purple Cauliflower and Baby Carrots

Pickled Cheddar Cauliflower and Rainbow Carrots

Kohlrabi Kraut (Good Food Awards 2013 Finalist!)

PUBLIC Label Press

Here's what folks are saying about our new line:

Eater SF: "Fun with Bi-Rite"

PUBLIC Label Kohlrabi Kraut named Good Food Awards Finalist 2013

San Francisco Chronicle

Supermarket News  

OptiMedia Labs Blog

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