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Posts Tagged ‘community’


Bi-Rite and Bike Month in Full Swing!


PUBLIC Bikes + Bi-Rite Ice Cream = Righteous!

It’s Bike Month in San Francisco, and we’re celebrating with the things that we, our cyclist friends, and San Franciscans love—safe cycling, helping our neighbors, and ice cream (of course!).

We’re co-hosting our second-annual Bike to Ice Cream Day fundraiser with PUBLIC Bikes to raise money for Pedal Revolution, an amazing non-profit bike shop that, through their partnership with New Door Ventures, has provided local youth with job training and opportunities for 15 years. Bike to Ice Cream Day will take place at the Bi-Rite Divisadero Scoop Shop at 550 Divisadero on Wednesday, May 20th from 5pm to 8pm. You can RSVP to this Facebook event and invite your friends!


Ivy from Divis shows off the This Little Piggy Rode to Market Sundae!

The event will feature a special limited-edition sundae, called “This Little Piggy Rode to Market,” featuring Chunky Pig Bacon Caramel Popcorn with Bi-Rite Creamery Brown Sugar with Ginger Caramel Swirl and Vanilla Ice Creams, and our house-made Fudge Sauce. Folks who come with their bike helmet with get $1.50 off their sundae! We’ll also have a raffle featuring sweet prizes from Bi-Rite and PUBLIC Bikes—tickets are just a buck! This event and the special sundae will be at the Divisadero Bi-Rite Market location ONLY, and are not to be missed!

If you can’t make it to the fundraiser, any donation you make in May at the Scoop Shop at Bi-Rite Market on Divisadero will go directly to Pedal Revolution. It’s one of only a few bicycle shops in the United States providing employment, job training, and hope to young people.

Bike To Work Day Energizer Station

Bike To Work Day Energizer Station

And it wouldn’t be Bike Month without Bay Area Bike to Work Day! On May 14th, we proudly sponsored the Energizer Station at 17th and Valencia Streets. Anyone who rode by on their way to work got a perfect fair-trade banana or a cup of Bi-Rite Creamery Granola. We were so happy to be part of such a wonderful day and meet all the happy cyclists!

And that’s what Bike Month is all about, really — love of our City, love of cycling, love of the planet. Thanks for supporting Bike Month!





The team at Pedal Revolution ROCKS!


Going Hyperlocal: Supporting Mission High’s Urban Farm


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Rachel, Wyatt, Mission High student-farmers and Matt!

Meet our new favorite farm-direct relationship: Mission High School! We’re proud to feature student-grown and harvested produce from Mission High’s new urban farm in our Deli case and in our Produce department.

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Bi-Rite staff touring the Mission Youth (MY) Farm

The Mission Youth Farm (MY Farm) project is a 7,900-square-foot plot and outdoor education space situated on the northwest edge of the Mission High School campus, nestled next to the Mission Bears’ football field. The urban farm represents a tremendous collaboration between students, faculty, families, neighbors, business and community partners and city agencies to improve the food system within the Mission community and promote healthy eating within the school. Under the instruction of Mission High Food and Agriculture Coordinator Rachel Vigil, students in Mission’s new Urban Agriculture  CTE (Career Technical Education) Pathway Program receive horticulture, leadership, entrepreneurism and activism training in the areas of food justice, environmental stewardship and sustainability. “This is an exciting opportunity for Mission students to truly see how food gets from seed to many tables,” says Rachel. Through the farming, cooking, marketing and distribution of the produce grown on their land, students are primed to become young leaders in the good food movement.

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Learning how to sell great produce!

In just a few short months, the student farmers grew and harvested tender Red Russian Kale, spicy mizuna, fragrant dill and basil, vibrant rainbow chard and fresh herbs. Over the past several weeks, Bi-Rite staff toured the urban farm and youth kitchen, paying the same attention as we would with any new producer. Bi-Rite’s owner, Sam Mogannam, tasted through the fresh vegetables and declared that all of the produce “is in exceptional shape, [has] great flavor and would go head to head with any of our great farmers”.

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John shows students how to generate an invoice

This week, MY Farm students returned the favor and visited Bi-Rite as first-time vendors, bringing fresh greens and herbs for our produce buyer, Matt and market chef, Wyatt. After learning the proper ways to merchandise produce for a retail setting, they discussed upcoming Bi-Rite dinner items to make their offerings shine (mizuna salad with roasted Warren pears and walnuts, anyone?). Before heading out, students also met with our bookkeeper, John, and learned how to properly create and submit an invoice to get paid in a timely manner. The students will receive market rates for their incredible produce and are happy to join an illustrious group of producers. “The students were beaming about their first delivery; one student told me she felt legit, like a real professional,” says Rachel.

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Find Mission High produce on our dinner menu and in our produce case!

You can help us go hyper-local in the ‘hood and support these amazing student farmers! Check out our daily dinner menu and produce case, exclusively at Bi-Rite 18th Street.  Look for the “Mission High School Farm” tag for produce harvested within hours, and fresh, seasonal dishes inspired by the students and created by our chefs. Your support helps MY Farm raise necessary funds to purchase garden equipment and seeds, and install a rain catchment and irrigation system.